An athlete's foot is digitally scanned in the APEX athlete performance department inside the 'Laces' building during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)

An athlete's foot is being scanned at a measurement station in the APEX department inside the 'Laces' building, while an Adidas employee explains the results on a monitor, during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)

Two athletes are pictured demonstrating products and undergoing performance testing inside the Adidas Innovation Lab during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)

An athlete wearing an oxygen mask runs on a treadmill inside the Adidas Innovation Lab during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)

An athlete wearing an oxygen mask runs on a treadmill inside the Adidas Innovation Lab during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)

An athlete is pictured demonstrating products and undergoing performance testing inside the Adidas Innovation Lab during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)

Two athletes are pictured demonstrating products and undergoing performance testing inside the Adidas Innovation Lab during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)

Alasdhair Willis, Chief Creative Officer (CCO) of German sportswear manufacturer Adidas, speaks during the 'Home of Innovation (HOI) Experience' event in Herzogenaurach, southern Germany, on September 25, 2026. The event offered insights into the Adidas archive and the Innovation Lab, with presentations of the latest innovations in shoes and apparel, as well as test demonstrations. (Photo by Daniel Karmann / AFP via Getty Images)