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Real Story: Letterman-Leno Super Bowl Ad
Perhaps the most eye-popping Super Bowl ad wasn't the CareerBuilder.com ad where casual Friday meant coming to work in your underwear or the customer-created Doritos commercials. It was the one featuring David Letterman, Jay Leno and Oprah Winfrey--the kings and queen of talk shows, who famously don't get along with each other. In the 15-second spot Letterman is seen on a sofa, munching on chips while watching the Super Bowl. He says, this is "the worst Super Bowl party ever." The camera pans out to show Winfrey next to him, saying "Now, Dave, be nice!" And then it pans out further to show Leno on the other side of Winfrey, who says, "Aw, he's just sayin' that because I'm here!" Letterman then mimics Leno's voice in repeating the phrase, while Winfrey throws up her hands in resignation.
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