Impera's Second Wind

Owego, Sept. 16, 2016 (GLOBE NEWSWIRE) -- 2016 has found many US companies still downsizing as they struggle to succeed against the pressures of today's economy, Impera Marketing, Inc. has found a way to not only survive the wild of the business jungle, but instead to flourish into a triumphant business that shows no signs of impeded growth.

With unemployment averaging 7.3% so far for 2016, it is a wonder that Impera Marketing Inc. is continuing to grow at such a promising rate. With recent expansion into more retail partnerships and a larger territory, business continues to boom in the New York based office.

The customer base for Impera Marketing, Inc. has expanded from business to consumer efforts and even into popular retail and sports venues. In fact, their new Consumer Electronics Division has doubled in size in the last 10 months. This past year, Impera Marketing, Inc. has also inked deals with Fortune 500 communication companies to launch new programs and continue their major expansion into more of the largest retailer's in the country.

"It is my expectation that Impera Marketing, Inc. will continue to grow as a powerhouse throughout the New York Region. My hopes in the upcoming years are to see Impera Marketing become not only the go-to standard for marketing, but also serve as a shining beacon for new industries of business to find success when times seem hard," says William Pinkett, Regional Manager of the firm.

William was asked how he thinks the company has been able to grow despite the tough economy, and where he thinks the company is headed in the coming years. "I think there are two factors that have made it easy for us to grow. First, the downsizing of other companies with the economic crisis has turned into a perfect storm for us. Our large brand name clientele needed new business more than ever and this gave us the pick of the litter when hiring on new applicants for our Management Training Program. Second, the primary reason we are able to succeed is due to the fact that we bring buying power back into the hands of the retailers. With consumers bombarded with phone calls and thousands of pieces of mail daily, I knew it was time to reinvest in the power of brick and mortar retailers when most thought to get out, and that is exactly why Impera thrives." William expresses high hopes for the future by saying, "After we crush this year's second quarter, I expect next year to be an even bigger success for this company. The most important thing right now is to not let our foot off the gas."

With huge projections for the third quarter of this year, William has no doubt that this will be the biggest period for the business ever. The management team is going into the Fall with a powerful tailwind. "We will continually strive to be the best in class because we can't rely on the past performance and know the only way to continue to succeed this year is to improve our drive, education and execution.”

 

Impera Marketing, Inc.
176 Main St.
Owego, NY 13827
607-220-9570 
hr@imperamarketinginc.com

09/16/2016 14:48

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