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From Rachael Ray to Mary J., Celebrity Word-Making, an EVOO Trend
 
By Stacy Jenel Smith
 
Oxford American Dictionaries Editor Erin McKean popped up on Rachael Ray's show recently to present the peppy food princess with a framed certificate of recognition for having coined a word that is being included in the latest edition of the Oxford American College Dictionary. That entry -- EVOO, short for extra-virgin olive oil - has some lexicography buffs as hot as Ray's steaming tortillas.

It's an acronym, for crying out loud! That makes it not a word, some complain.

Then there are those who gripe that EVOO was used long before anyone tuned in to that infernal "30 Minute Meals" show, and from now on they're sticking to Webster's dictionary!

 
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Hm. Looks like some folks are showing hateration toward Ms. Ray, doesn't it?

You know what I'm talking about. It's more than plain hate, it's hate you chew on and spread, kind of like rumination, aeration and constipation all rolled together with hate. In other words, real bad hate. You can find it in slang dictionaries. Mary J. Blige came up with it. Indeed, when Blender magazine asked the recording star if it was true that she originated the word, along with holleration, she confirmed: "Yeah, those are made-up words."

Not only that, but Mary J. proved how effective it is to add "eration" to just about anything in order to make it sound like a process - like bligeration, when you say something her way, or cowelleration when doing a cruelly humorous critique, or EVOOeration for pouring extra-virgin olive oil on something. Or you can have greysanatomeration, meaning, of course, the use of McLabeling as seen on "Grey's Anatomy."

McDreamy. McSteamy. McHottie. McBitchy. McSex. McFricking Code of Silence. They've all been used on the show. They're concise and say everything they're supposed to say in a perky, fashionable way. Well, maybe not McFricking Code of Silence, but the others, yes.

They should be also considered for the Oxford American College Dictionary. After all, according to Ms. McKean, "In order for a word to go in the dictionary, it has to be useful to people. It's not just enough to be a fabulous celebrity to get your word in the dictionary; you have to make a word that people like to use."

Like stategery. Will Farrell made a new word when he was playing George W. Bush on "Saturday Night Live," and boasted of having a lot of it in his foreign policy. The White House adopted the word and started calling Bush's political strategists "The Department of Strategery." That is in real life, not on the show. Which is almost as good as getting into the Oxford American College Dictionary.

Beyonce doesn't just have hit movies, records and perfume. She has a hit word, and it is bootylicious, which, in fact, made it into The Oxford English Dictionary in 2004. Others may have said it first, but let's face it, she owns it -- what with a Destiny's Child song title and her own curvy figure attached.

Before there was booty, there was bippy, also referring to the posterior, and also popularized thanks to celebrity usage - in that case, by Dan Rowan and Dick Martin of the landmark comedy show "Rowan & Martin's Laugh-in." As in, "You bet your sweet bippy."

Gayhab has been introduced to the common vocabulary - at least for the moment -- due to Isaiah Washington's apologyeration tour activities after he got his bippy in hot EVOO for his on-set verbal dustup with McDreamy.

Truthiness - a great new word we love, from Stephen Colbert, carries just the right touch of sarcastic suggestion that political truth isn't, you know, truth.

D'oh! - which effectively summarizes how one feels when one does something stupid -- also resides in the Oxford English Dictionary, courtesy of Homer Simpson, an instance of a celebrity animated character making a word.

Regifting is with us today thanks to "Seinfeld."

Metrosexual - a term applied to men who care as much as a fashion-obsessed female about grooming and appearance, like celebrated soccer player David Beckham and "American Idol" host Ryan Seacrest -- is being installed into the Oxford American College Dictionary along with EVOO.

You might be able to find metrosexual in your thesaurus under words related to girlie men, a derisive term for weak, effeminate guys that must be pronounced with a Teutonic accent. It was, you'll recall, originally from the "Saturday Night Live" Hans & Franz sketches that were inspired by Arnold Schwarzenegger, and was taken over by Schwarzenegger himself, who also caused the word governator to be born. Will Arnold keep using this mildly offensive girlie man term? It could be that the governator needs a class in gayhab.

Bam is a new-old word, in that it's been around forever, but thanks to chef Emeril Lagasse, it has a new usage that has to do with flavoring food to kick it up a notch.

Similarly, hot has been part of the slang lexicon for decades as something other than the temperature, but Paris Hilton took it over, according to the online Urban Dictionary, and it can mean the same thing as the not-literal cool - meaning good or sexy - or simply as a conversational filler to lighten up a situation, as in: "Paris is in jail." "That's hot."

Come to think of it, there's a ring of truthinesseration about that.

Syndicated Columnists--Marilyn Beck and Stacy Jenel Smith are featured in over 100 print publications and other media outlets with cutting edge celebrity news and insider scoop. Enjoy their columns daily on CompuServe and Netscape.
 
 
 
 
 
 
 
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